To radosne święto obchodzone jest w pierwszy piątek października od 1999 roku. Pomysłodawcą tego dnia był Harvey Ball, autor znanego na całym świecie symbolu żółtej uśmiechniętej buzi, tzw. „smiley face”
, stworzonej w 1963 roku. Symbol ten reprezentować ma dokładnie to, co na co dzień chcemy widzieć jak najczęściej u innych ludzi – bezinteresowny uśmiech i radość życia.
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